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You Sunk My Battleship!

Behind the Scenes of Battleship with ICG Magazine   High action on the high seas with Tobias Schliessler, ASC and director Peter Berg. By Kevin H. Martin. Photos by Frank Masi/ILM/Universal pictures. As Transformers, Pirates of the Caribbean and other films adapted from the unlikeliest of sources... Read more..

U.S. Puts Forth Strong Presence at Cannes

  Presenting five out of 22 films vying for the Festival's most prized prize, the Palme D'Or, the U.S. is enjoying its strongest showing in years as the red carpets prepare to roll in Cannes. Even with some notable names missing from the roster, there's little doubt that this is a great presentation... Read more..

Visual Style And Gripping Stories Are "Pitch" Perfect

AMC's new series elevates the reality genre
The non-fiction series is not a new venture for AMC.  They’ve previously aired "The Talking Dead," a half hour companion piece to their popular drama "The Walking Dead," and "Comic Book Men," the Kevin Smith series that explores the inner... Read more..

Video: The Immersive Dome Experience

Experience Immersion Technology with Ed Lantz Ed Lantz, Founder of Vortex Immersion Media and a major voice in immersive and full dome production, will share his visionary perspective. This Keynote presentation in the Vortex Dome included a showcase of immersive projects as well as conversation with... Read more..

module by Inspiration

One Day, 300 Women, and Constantly Changing Lighting Conditions

panteneCommercialFilmmakers reveal their beauty secrets for Pantene commercial.

Director Robbie Dinglasan was given only one day to shoot 300 women and their flowing tresses outdoors in constantly changing lighting conditions for what was considered the “biggest hair commercial” ever done in the Philippines. The campaign marked the launch of Procter & Gamble’s Pantene Nature Care line of hair care products in that region.


“Had I shot digital, I would've had a sea of black waving stuff,” he says, lamenting a potential lack of highlights and detail. He knew shooting on film was the answer, and the client and the ad agency, Mediacom/Philippines, agreed after seeing a side-by-side comparison between digital and film. “The overall consensus was that Pantene shot on film looked glossier and higher end,” Dinglasan says.


Read more at Kodak In Camera

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