(New York, NY)   The DAMMY Awards debuted today in New York, recognizing companies and individuals who have pushed the boundaries of the burgeoning digital asset management industry.  Industry insiders and luminaries gathered at The New Yorker Hotel to celebrate the nominees and winners at a gala luncheon.

Categories and winners are:

* DAMMY of the Year - Jason Bright, MediaBeacon

* Best Storage, Archive and or Preservation Solution - UPS

* Best Example of Asset & Media Repurposing - interaktion gmbh for Swiss Federal Institute of Technology (ETH)

* Best Strategy or Solution for Digital & Media Asset Management During the Acquisition of Content - Light Iron Digital, Michael Cioni

The DAMMY Awards are Createasphere's awards for excellence in digital asset management and cap the Digital Asset Management Conference and Exposition wrapping up this week in New York.  Mary Yurkovic, Manager of Createasphere's Digital Asset Management Conference and Exposition presenting the DAMMY's noted, "The caliber of entries was simply outstanding and every one of the nominees presented a stellar case.  The judges, all seasoned pros, had a tough decision to make.  We are extremely proud to inaugurate the DAMMY's, we believe that these awards illustrate the critical role digital asset management is playing and will play across a wide spectrum of industries."   Entries came from established and up and coming professionals.

For further information about the Awards, the list of nominees, or Createasphere's Digital Asset Management Conference and Exposition, visit http://www.createasphere.com/DAM or call 818.842.6611.  Createasphere will present The Digital Asset Management Conference and Exposition in Los Angeles at the Universal Hilton on March 2-3, 2011, and in New York on September 22-23, 2011.  The 2011 DAMMY Awards will be presented on September 23, 2011 in New York.  2011 DAMMY Award entry information will be announced shortly.

About Createasphere

Createasphere is a global community builder for the entertainment technology industry, building and connecting communities and advancing technology and careers through expos, conferences, education and online offerings.

Createasphere was founded in 2001 as HD EXPO, and over the past decade has grown into a global company that develops and presents influential events for the content creation community, on line and face to face.  Founded by Kristin Petrovich Kennedy in Los Angeles, Createasphere became part of Diversified Business Communications in 2009, now driving their entertainment strategies and properties division.  Currently Createasphere is presenting the Createasphere Entertainment Technology Expos in New York and LA, The Digital Asset Management Conference, in New York and Los Angeles, The DAMMY Awards in New York, Cinema India in Mumbai, and workshops focused on 3D, Canon EOS, REDucation, and Post Production Master Classes in the US and abroad.